Keyword Research is Pointless

If you’ve studied any marketing teachers online, then you most likely heard 50 different market research theories.

Each one is valid, but what I’m about to tell you just makes sense.

You ready?

Just go where the money is.

Pretty simple, right?

Well, it is.

For example, I want to make money from the ‘Health’ industry.

First, I go to webmd.com and see where the conversation is.

As I write this, it appears that there may be an opportunity in creating a special report on ‘Vestibular Migraines’.

Why?

Because it’s the topic of the latest headline in the news section and it appears that Janet Jackson is suffering from it.

If it makes the news, other who have this affliction begin to rally, hypochondriacs begin to wonder if they have it, doctors are more aware of it when diagnosing patients, drug companies will begin adding marketing dollars to their drugs, and the list goes on.

Do you see how this works?

Go where the money is, find a hot topic, and begin working it.

Notice I said nothing about ‘finding long tail keywords’ or even keyword research with a tool at all?

It’s because the strategy revealed in The Wordpress Project makes the conversation within that topic important and keywords naturally flow as a result.

So, are you curious how to do this… exactly?

Just pick up The Wordpress Project at no obligation for 30 days to find out.

Take care,

Keith